Benson Partnership for Youth and Community Success Story
From Uncertain Nonprofit to Community Collaborator in Just 90 Days
Client Overview
The Benson Partnership for Youth and Community, a 501(c)(3), had recently separated from a larger parent organization. They had a board and advisory team but lacked structure, visibility, and identity.
Mission Statement: To empower and support youth in the Benson area, as well as the wider community, by developing and promoting programs to encourage educational excellence, nurture health and wellness and build strong character.
Problems/Overview
The Benson Partnership for Youth and Community had recently separated from a larger parent organization, leaving it with an identity crisis. Although they had a board and advisory team, they lacked the structure, visibility, and marketing needed to reintroduce themselves to the community. Without a clear plan, their programs and mission risked fading into the background, limiting their ability to serve local youth effectively. They needed a strategy to reestablish credibility, engage the community, and create internal systems that supported their growth. Before engaging with Tina Bailey Consulting, the Benson Partnership for Youth and Community was experiencing:
- Lack of organizational structure and clarity
- Minimal community awareness or engagement
- Weak branding and social media presence
- Difficulty demonstrating value and impact
The Partnership was at risk of fading into the background. Without structure, a clear plan, or strong marketing, they struggled to demonstrate their value and reconnect with the community.
Solutions
Approach/Solution
Tina Bailey Consulting partnered with The Benson Partnership for Youth and Community to implement a tailored approach:
- Developed a 90-day strategic plan.
- Rebranded with updated visuals and messaging.
- Created a social media platform for awareness.
- Partnered with the Town of Benson for events.
- Built internal systems with membership manual and campaign.
- Established program alignment and committees.
Results
Through this collaboration, The Benson Partnership for Youth and Community achieved measurable success:
Co-hosted ‘Paws for Reading’ with the library, bringing 50+ children.
Partnered with Town of Benson for community activities.
Clarified committees to focus on mission pillars.
Increased visibility through branding and social media.
Launching membership drive in Fall 2025.
Conclusion
This project demonstrates the power of strategic planning and collaboration. By focusing on leadership development, community building, and measurable results, Tina Bailey Consulting helped The Benson Partnership for Youth and Community build a stronger foundation for sustainable growth.
Tina Bailey Consulting 